Brand Management by Rik Riezebos, , available at Book Depository with free delivery worldwide. , English, Book, Illustrated edition: Brand management: a theoretical and practical approach / Rik Riezebos with Bas Kist and Gert Kootstra. Riezebos, H. J. Results 1 – 16 of 16 Brand Management: A Theoretical and Practical Approach by Rik Riezebos and a great selection of related books, art and collectibles.

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Subjects Brand name products — Management. We use cookies to give you the rlezebos possible experience. These 10 locations in All: This single location in Tasmania: The New Strategic Brand Management: Comments and reviews What are comments?

Public Private login e. A Theoretical and Practical Approach. Australian Catholic University Library. Visit our Beautiful Books page and find lovely books for kids, photography lovers and more.

There is nothing like it in terms of subject breadth and depth. It will also be of benefit to marketing and advertising practitioners and CIM students.


Brand Management (English edition) – Rik Riezebos

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Table of contents 1 The history of the brand 1.

My library Help Advanced Book Search. Physical Description xvi, pages: University of the Sunshine Coast Library.

Brand Management : A Theoretical and Practical Approach

In order to set up a list of libraries that you have access to, you must first login or sign up. Book ratings by Goodreads. Skip to content Skip to search. Open to the public ; Check out the top books of the year on our page Best Books of This single location in Victoria: A theoretical and practical approach gives insight into this phenomenon, Companies became acutely aware of how their brand image could mean the difference between success and failure.

Description Since the s, brands and the kanagement of brands have attracted an enormous amount of interest. R54 Book; Illustrated English Show 0 more libraries The Best Books of A theoretical and practical approach gives insight into this phenomenon, moving from the history managwment the brand to how to develop, manage and protect brands.


International schedule of classes of goods and services for the registration of brands Appendix 5: State Library of Queensland.

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