Michael Atavar is an artist and a consultant with a practice that mixes creativity, business, art and psychology. Michael Atavar is an artist and consultant with a practice that mixes creativity, business, art and psychology. He currently works with individuals and businesses. How to be an Artist by Michael Atavar, , available at Book Depository with free delivery worldwide.

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The results of my creative approach might be innovation, better listening skills, team atagar, increased productivity or new ways of thinking.

I believe that you can grow your artist in a nurturing and supportive way, giving it the time and resources to develop and blossom. Michael has written three other books about creativity covering the areas of process, individual practice, generating ideas and group dynamics.

Being Creative: Be inspired. Unlock your originality : Michael Atavar :

Michael is a breath of fresh air that can bring a real shift in thinking and behaviours to business, leaders and teams. Why is taking notes so important? Apr 05, Kanaida rated it liked it Shelves: We’re featuring millions of their reader ratings on our book pages to help you find your new favourite book.

Sample Blank Paper The piece of paper is in front of you. Even in rational business contexts we can cultivate magic. Self-reflection is the goal of the creative process.

How To Be An Artist

Some of these methods are extensions of the sophisticated techniques of Freud and Jung, reformatted by me for a different artust. It holds enrapture, magic, possibility.

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Vicky rated it really liked it Jan 22, Rationality is important — data is useful, especially in business, but my book takes a different approach and explores the irrational as a source of ideas.


Working with creative blocks, innovation, brainstorming, product development, new ways of thinking, leadership. When I started working with him he quickly pointed out that I needed to develop my own brand and encouraged me to step up at work and take on a leadership role. However, the ideas that emerge from this process are very fresh and alive — outside the normal formulas that we usually operate within.

Being Creative: Be inspired. Unlock your originality : 20 thought-provoking lessons (BUILD+BECOME)

His practical approach is a fantastically accessible way of stimulating creative confidence which can empower people to more easily turn their ideas into reality. If you want to tap into that unexplored part of yourself that gets bulldozed by work, commitments, lack of space, then this is the arist for you. Can I get along without it?

It seems you do na believe in collaborative creation. Yet, of course, when I generate ideas, it tends to be at my desk, with a blank sheet of paper in front of me. Still, I believe these are ideas and procedures that come more naturally to a painter whose practice is grounded in direct observation of the world around them than to artists working in other mediums, genres, and styles. Adtist page starts to look inviting, open, challenging, even warm.

Many of the recommendations are based on idea to write things down. Jasmine rated it really liked it Nov 17, This book is not yet featured on Listopia.

Ana rated it really liked it Jul 07, But this book made me see things more clearly and feel more confident in what I was doing. I particularly like how Atavar sees what we sometimes perceive as negatives as key to the forward journey. Thanks for telling us about the problem.


These twelve rules will help you to navigate the stages of impasse, freeing up the log-jam of ideas. Try it as part of your individual practice or within your creative agency.

The relevance of this idea is by no means limited to people who call themselves artists. I make a lot of notes and often I find that this first, unformed response, without the ego intruding, is very valuable. Olly rated it it was amazing Apr 22, If you are an experienced practitioner, there is also much to discover in this book about getting in touch again with the key ideals that drew you to creativity in the first place.

Michael Atavar on “12 rules of creativity” and losing the ego

Read an interview that I did with Age of Artists about creativity and business. You might feel afraid. We often treat creativity as if it was something ne from us – in fact it is, micnael this book demonstrates, incredibly simple: We use cookies to give you the best online experience.

There is a am of material generated in my work — yet much of what I write is abandoned in a process of simplification, reduction. Emmalwallace rated it it was amazing Jul 05, After working with many leading creativity tutors as the Head of Programmes for The School of Life there is no doubt in my mind that Michael Atavar’s abilities to elicit deep and sustained creative thought in others is world-class.

Also the list of creative ideas thought out the book really helps with creative block.